TATA Communications: IZO VR Experience
Concept. Creative Development. Art Direction
The Tata Communications Global Network is responsible for carrying a huge volume of the world’s voice and internet traffic. The brief was to develop a highly immersive, virtual experience to showcase the benefits of their new product – IZO. It is a new cloud enablement platform with a complete ecosystem that helps enterprises accelerate their cloud adoption. The aim was to show how IZO enables enterprise cloud deployment journey, and the benefits TATA brings via IZO platform. Solution for this was a pre-rendered CGI VR experience with 360 sound and VO narration.