Project Description

Lego VR Headset

Concept. Product Design. Packaging Design.

XMAS VR GIFT KIT: a limited-edition virtual reality viewer made from LEGOⓇ pieces. During the design process I looked at the aesthetics of classic LEGO® designs to further connect clients with their warmest recollections of childhood. The kit was received in custom-branded packaging containing 79 LEGOⓇ pieces, eye lenses and build instructions for both iPhone and Samsung. These were published online for everyone to source their own LEGOⓇ pieces and have a go.

Client: INITION

Year: 2016

The VR viewer was complemented with a beautiful 360, virtual reality experience. The VR experience took users on a journey through three custom designed festive scenes, illustrated by artist Karrie Fransman using the Google Tilt Brush VR app.